Content creator, journalist and marketer – gathering international experience by working in print, online and television.
Independent and opinionated trend firm following consumer trends, insights and business ideas.
I worked as a trend analyst and writer for TrendWatching, following consumer trends and innovations worldwide. I sourced and wrote examples of the latest products and services, as well as clever marketing strategies.
This involved not only using our vast database of collected sources, but also reading market research papers, reports and surveys that offered new statistics and data we could use.